The 11th edition of the African Magic Viewers’ Choice Awards, AMVCA, began Friday with its iconic Cultural Night to usher in a weekend of glamour and entertainment.
The cultural night took a dazzling turn as reality TV stars Liquorose and Prince Nelson emerged as the Best Dressed Female and Male, respectively, in a night that brilliantly celebrated African heritage, artistry, and fashion.
The annual AMVCA Cultural Night, known for showcasing the continent’s rich sartorial legacy, was held amid vibrant performances, bold traditional designs, and stunning appearances from top entertainers and creatives across Africa. But it was Liquorose and Prince Nelson who truly stole the show with their impeccable sense of style and deep cultural references, earning admiration from fans, fashion critics, and event judges alike.
Both stars received a cash prize of ₦1 million each, courtesy of Goldberg, the official sponsor of the AMVCA Cultural Night. The prize not only served as a reward for their efforts but also reaffirmed the brand’s commitment to promoting African identity and culture through fashion and entertainment.
Roseline Afije, popularly known as Liquorose, was the epitome of regal elegance as she stepped onto the AMVCA carpet clad in an intricately designed outfit inspired by the Efik and Yoruba cultures. Her look fused traditional beadwork with contemporary tailoring, offering a modern twist to indigenous attire. From her meticulously styled coral beads to the structured, embellished silhouette of her gown, Liquorose’s outfit was both a tribute to her roots and a statement of high fashion.
The judges, comprising designers, stylists, and culture experts, praised her for blending tradition with personal expression while still respecting cultural accuracy. “Liquorose’s ensemble told a story—one of history, pride, and style,” one of the judges remarked.
Her presence on the red carpet was amplified by her confidence and poise, traits that have endeared her to many since her days on Big Brother Naija. For Liquorose, the win was more than just about fashion—it was a celebration of heritage.
“I’m honoured and grateful to be recognized,” she said in a post-event interview. “This wasn’t just a dress for me. It was a tribute to my culture, my background, and the strength of African women.”
Equally striking was Prince Nelson Enwerem, who brought princely elegance to the event in a look that exuded sophistication and rooted cultural pride. Dressed in a rich, flowing agbada adorned with traditional embroidery and accessorized with handcrafted jewelry and a cap that nodded to Igbo nobility, Prince’s outfit was a visual tribute to his heritage and name.
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Prince, a former Mr. Nigeria and fellow Big Brother Naija alumnus, has long been admired for his flair for fashion, but his AMVCA appearance set a new benchmark. His look was not only regal but thoughtfully curated to represent the strength and grace of Nigerian men.
“This means a lot to me because I’ve always seen fashion as a form of storytelling,” Prince shared. “Tonight, I told my story through every stitch, every bead, and every step I took.”
The judges commended his attention to detail, bold color choices, and the way he embodied the spirit of the Cultural Night theme.
The AMVCA Cultural Night is designed to be more than a fashion show—it’s a vibrant celebration of African traditions, told through clothing, dance, music, and storytelling. It offers a platform for creatives to honour their ancestry while pushing the boundaries of contemporary style.
This year’s edition emphasized the beauty of unity in diversity, as celebrities from various regions of Africa brought forward unique interpretations of their cultures. The event saw an array of fabrics, colors, textures, and traditional motifs displayed with pride and flair.
Goldberg, the headline sponsor, expressed their pride in being part of such a meaningful event. In a statement, the brand noted: “We believe in the power of culture and the importance of recognizing individuals who carry their heritage with pride. Supporting the Best Dressed awards aligns with our mission to promote authenticity and celebrate originality.”
Fans across social media platforms flooded timelines with praise and admiration for the winners. Hashtags like #AMVCACulturalNight, #LiquoroseBestDressed, and #PrinceNelsonTrendsetter trended as fans applauded their iconic looks and the cultural messages behind them.
Fashion critics also highlighted how both winners redefined red carpet expectations by showcasing cultural fashion that is both glamorous and meaningful.
In a night that was meant to honour the continent’s diverse heritage, Liquorose and Prince Nelson rose to the occasion with style, substance, and cultural pride. Their victory not only reflects their personal taste but also echoes a broader message: African fashion is rich, evolving, and worthy of global recognition.
The AMVCA Cultural Night remains a testament to the beauty of tradition—and this year, it reminded everyone that fashion is a powerful vessel for storytelling, identity, and celebration.
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