Seplat Energy Plc, a leading Nigeria indigenous energy company, has trained and empowered 25 journalists in Imo with digital storytelling skills.
Seplat’s Corporate Communications Manager, Mr. Stanley Opara, said this to journalists in Owerri, on Tuesday.
The two-day capacity-building workshop brought together journalists from both print and electronic media across the state, for an intensive learning experience to enhance their digital writing and communication.
In his opening remarks, the company’s Director, External Affairs and Social Performance, Mrs. Chioma Afe, reaffirmed the company’s commitment to nurturing media partnership that promotes transparency, accountability, and national development.
Also read: Arsonists burn Sen. Ibezim’s home and NOUN facility in Imo State
He emphasized Seplat Energy’s role in supporting journalists to adapt to the fast-evolving digital and technological landscape.
“The critical role of the media in shaping narratives and culture makes it very important to embed global best practices in its delivery because we consider excellence as cardinal in everything we do.
“This is what we need to drive development in Nigeria, and Seplat Energy is well aligned on this,” Afe said.
The Base Manager, Eastern Assets, Mr. Emmanuel Otokhine, encouraged journalists to make the most of the robust training and capacity-building opportunity.
He advised them to remain spontaneous, adaptable, and open to exploring career prospects that leverage their transferable skills.
The workshop featured insightful sessions led by Dr Solomon Avbioroko, who explored the psychology of communication, professional interaction, and the importance of self-awareness in journalism.
A Media expert, Mr. Nnamdi Uwaemulem, facilitated practical modules on report writing and mobile video journalism.
He introduced participants to the art of creating impactful stories using smartphones, from framing and lighting to mobile editing.
Uwaemulem also examined how digital disruption was reshaping the industry and opened participants’ eyes to new opportunities in media entrepreneurship and content creation.
Another facilitator, Mr. Abiola Adedeji, guided participants through ‘Understanding Digital Marketing and Social Media Strategy.”
He explained how data-driven storytelling and analytics could amplify journalistic impact across platforms such as X (formerly Twitter), Instagram, TikTok, and YouTube.
Participants engaged in interactive exercises and assessments that deepened their understanding of effective storytelling and newsroom productivity.
Mr. Temitope Kuteyi, of Channels Television, who spoke on behalf of the participants, described the experience as both practical and transformative.
He commended Seplat Energy for its sustained investment in human capital development.
NAN
