Taylor Swift, who is one of America’s most celebrated pop-culture icons and has an enormous following across the world, endorsed Vice President Kamala Harris late Tuesday after Ms. Harris’s debate against former President Donald J. Trump.
The endorsement by Ms. Swift, delivered minutes after Ms. Harris and Mr. Trump had stepped off the debate stage in Philadelphia, offers Ms. Harris an unrivaled celebrity backer and a tremendous shot of adrenaline to her campaign, especially with the younger voters she has been trying to attract.
“Like many of you, I watched the debate tonight,” Ms. Swift wrote on Instagram to her 283 million followers. “I will be casting my vote for Kamala Harris and Tim Walz in the 2024 Presidential Election. I’m voting for @kamalaharris because she fights for the rights and causes I believe need a warrior to champion them.”
She signed her post as “Childless Cat Lady,” a reference to comments made by Mr. Trump’s running mate, Senator JD Vance of Ohio, about women without children. The photo that accompanied her post showed her holding a furry feline, Benjamin Button, her pet Ragdoll.
Ms. Swift’s endorsement was much anticipated among Democrats. The singer has expressed regret for not having done more to speak out about her opposition to Mr. Trump during his first run in 2016.
Since then, she has embraced a more political posture while speaking out on issues such as abortion access. But the precise timing of Tuesday’s endorsement was something of a surprise: Ms. Swift endorsed Joe Biden on Oct. 7, 2020, closer to the election.
The impact of Ms. Swift’s endorsement may be hard to quantify, but her ability to get supporters to register to vote came into sharp relief just last year. In a brief post on her Instagram account in 2023, Ms. Swift encouraged her 272 million supporters at the time to vote and included a link to the website Vote.org.
The site later reported 35,252 new registrations that day, a significant jump compared with the previous year, and an especially significant spike in a nonelection year.
On Tuesday, Ms. Swift included a similar link to Vote.gov in her Instagram story.
In her post endorsing Ms. Harris, Ms. Swift also referred to her “fears” about artificial intelligence. She pointed to content generated by the technology that had falsely suggested that she supported Mr. Trump, which the former president promoted on social media. She underscored concerns that Americans would not know where she genuinely stood if she had not spoken out.
“It really conjured up my fears around AI, and the dangers of spreading misinformation,” Ms. Swift wrote. “It brought me to the conclusion that I need to be very transparent about my actual plans for this election as a voter. The simplest way to combat misinformation is with the truth.”
Mr. Trump has called Ms. Swift “liberal” but “beautiful,” and he has praised a friend of hers, Brittany Mahomes, the wife of the Kansas City Chiefs quarterback Patrick Mahomes, as well. Some fans of Ms. Swift had encouraged her to go public about her support for Ms. Harris to make a point of contrast after it appeared that Ms. Mahomes had liked one of Mr. Trump’s social media posts.
Ms. Swift, who has been a star musician spanning country and pop music for almost two decades, is one of the few celebrities with broad appeal and the ability to cut through a crowded media environment.
Her romance with Travis Kelce, the star tight end for the Chiefs, has captivated the worlds of football and culture, and she is in the final stages of a head-spinning international tour that has sold out stadiums around the globe
Reported by New York Times
