BBNaija Season 10 winner, Imisioluwa Ayanwale, popularly known as Imisi, has officially received her grand prize worth ₦150 million, marking the culmination of a thrilling and emotionally charged reality TV season.
The prize, which includes ₦80 million in cash and a brand-new SUV, was presented to her during a colourful ceremony held in Lagos on Tuesday.
Imisi, radiant and overwhelmed with gratitude, posed with her symbolic cheque and the keys to her SUV as cameras flashed around her. Images and videos from the event quickly took over social media, where fans and fellow housemates flooded her timeline with celebratory messages and heartfelt tributes.
The 23-year-old’s calm yet confident smile captured the essence of her journey — one marked by resilience, authenticity, and quiet charm.
The presentation event also featured representatives from the show’s sponsors and organisers, who commended Imisi’s strong character and influence throughout the 72-day “10/10” edition.
The season, which featured 30 contestants, was one of the most competitive yet, blending strategy, creativity, and emotion in a way that kept millions of Nigerians glued to their screens.
In the final week, Imisi emerged victorious with an impressive 42.8% of the total votes, defeating other strong finalists including Dede and Koyin.
Her consistency, calm personality, and emotional intelligence were key factors that resonated deeply with viewers. Fans praised her ability to stay composed during tense moments, often mediating conflicts and inspiring housemates with her thoughtful insights.
Social media platforms erupted with joy following the finale, as hashtags like #TeamImisi and #BBNaija10Queen trended across X (formerly Twitter) and Instagram.
Notable celebrities, including former housemates from past seasons, joined in the celebration, describing her as one of the most deserving champions in the show’s history.
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Imisi’s background story has also added to her growing appeal. A native of Oyo State, she is a talented actress and fashion designer whose creativity and poise set her apart from the very beginning.
Her time in the house was characterised by innovation — from leading group tasks to showcasing unique fashion designs that reflected Nigerian culture with a modern twist.
Beyond entertainment, Imisi’s victory represents the growing influence of young Nigerian women in the creative industry.
Her success is expected to open doors to new opportunities in fashion, acting, and brand endorsements.
As she begins her post-show journey, Imisi has promised to use her platform to empower young creatives, particularly women, who dream of making their mark in entertainment and fashion.
“This is just the beginning,” she said during her brief address at the event. “I’m grateful to everyone who believed in me and voted for me. I hope to inspire others to be true to themselves — because that’s what got me here.”
With her prize in hand and millions of supporters cheering her on, Imisi stands as the new face of BBNaija’s legacy — one defined not just by fame, but by grace, purpose, and authenticity.
